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23 April 2003

Amstrad plc extends e-m@iler relationship with One.Tel

Amserve, the Amstrad plc subsidiary and One.Tel, the UK’s leading alternative communications provider, have agreed to extend their relationship following successful trials over the past 12 months. Under the new agreement, Amserve will advertise OneTel’s services on the screens of its e-m@ilerplus. One.Tel will pay Amserve for customers acquired as well as an advertising contribution. The e-m@ilerplus unit has an integrated cost-saver facility and can be set to route calls automatically onto One.Tel low call rates. One.Tel will be promoting its unlimited evening and weekend calls package which costs £4.99 per month. One.Tel customers can choose to receive and pay their bill on-line on the e-m@ilerplus.

Simon Sugar, Amstrad’s commercial director said “There is a good synergy in our business objectives and we both have exceptionally strong value propositions which appeal to the mass market.”

“The e-m@ilerplus has proved to be another effective medium for the promotion of One.Tel’s services. Its hard to imagine a better place to advertise telephone services than on the screen of a telephone in the home!” explained Alex Campbell from One.Tel.


For further information:
Amserve: Andrew Bloch at Frank PR, 020 7693 6999, andrew@frankpr.it
One.Tel: Carol Barnes, 020 7181 7273, carol.barnes@centrica.co.uk

Notes
Detailed product information on the Amstrad e-m@ilerplus can be viewed at www.amstrad.com.

The e-m@ilerplus is available from a wide range of retail outlets, including Dixons, Currys, The Link and Comet at around £49, and by mail order.

About One.Tel:
One.Tel is the UK’s leading alternative telephone company, providing 960,000 fixed line, mobile and Internet accounts to customers in the UK. One.Tel is well known for its low cost call rates both at home and abroad.

The One.Tel Virtual Customer Service Centre allows e-m@ilerplus customers to manage their account on-line at any time, including paying their bill and setting up a direct debit.

One.Tel is a Centrica company. Centrica acquired One.Tel UK in July 2001. Centrica also operates under four other brands in the UK - British Gas, Scottish Gas, the AA and Goldfish Bank.



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