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31 March 2003

Amstrad plc e-m@iler update

Amstrad plc announced today that the installed base of the first generation model of the e-m@iler has been successfully moved from the original telecom provider to Thus Group plc (“Thus”) who operate the service and technology platform for the current model. This planned move will increase the revenue earned from the first model as a result of the more favourable revenue sharing arrangements that are in place with Thus.

At the same time Amstrad in co-operation with Thus have introduced technology to enable the current installed base of e-m@ilers to receive SMS text messages from mobile phones which complements the existing ability of the phones to send SMS text messages. This is the first time a corded home phone has been able to act as an SMS text base station. This new functionality adds another revenue earning source to the e-m@iler.

Further information:
Nick Hewer
Phone: 07785 318737
E-mail: hewer@amstrad.com

Notes
The e-m@iler is sold below cost with the initial subsidy on sale recouped through a long term revenue stream derived from e-mail, internet access, sms, games, advertising and voice services.



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